Category Archives: Multimedia Communications&Marketing Columbia

Soccer without borders (SWB) (https://www.soccerwithoutborders.org) is a nonprofit that uses multimedia for their cause successfully. Their homepage is Web 2.0 based, their mission and messages are clear. Pictures of committed children playing soccer actively transmit emotions. SWB communicate with their key stakeholders via Facebook, Instagram and Twitter. On their homepage, all social media they useContinue reading “Creating shared awareness using social media”

The Jersey City Soccer Association (JCSA). A nonprofit with a wonderful community and role model coaches who keep the association alive with all their motivation and engagement. Nevertheless, there is room for improvement in their multimedia communication scope. Having a closer look at their audiences, different generations should be addressed. From Baby Boomers, Millennials, GenerationContinue reading “Top 5 recommendations to reassert collective impact for a nonprofit organization.”